We’ve been providing data and analytics to our pharma, biotech and medical device clients for over a decade now, so we know how important our data is to marketing and medical affairs stakeholders. We’re obsessed with quality because we know that many management decisions about key opinion leaders, medical experts and other thought leaders are based on the information we provide.
In our experience, no two projects are the same – be it identification, profiling, screening or analytics such as Fair Market Value or Competitive Analysis. We want to make sure Medical Science Liaisons (MSLs) and the Marketing field personnel get exactly results they need to make the decisions that will help them move their program forward successfully.
All of our solutions are created on-demand, especially KOL Profiles. We’ve never been fans of the syndicated data model used by some healthcare research companies because somebody has to pay for the work that goes into unsold profiles and it’s the client, in the form of higher prices. Using a pure on-demand model lets us price our products competitively, which creates the best value for our clients.